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Avatar

Elevating the world’s best macro tracking app

Overview

Avatar is a nutrition app for people losing, gaining and maintaining weight. Available on iOS, Android and Web, Avatar allows its users to track their daily intake of macros with easy-to-use scan, record and search functionalities. We worked with Avatar for several years, developing their product and proposition.

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“I loved working with the Avatar founders over several years and visiting them in their home base of Austin. It was a pleasure helping build a product that does change people’s lives”

Andrew Burton
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Creative Director at Shoreditch
5-Stars

Our design thinking

For every interaction, we wanted to reduce the steps for the user in this habit-forming app. Alongside trying to cut or compress steps in the UX flows, we also aspired to make the micro-interactions and transitions as slick and tactile as possible.

Finished product

We recreated Avatar’s brand, marketing creative and product over two years. Avatar has helped millions unlock their healthiest weight and develop a balanced lifestyle.

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No pressure. Just Ideas.
Bring Your Idea to Life — 
Complimentary Design Session (Valued at $500)

Let’s explore your project, share relevant work, and discuss how we can help. In this mockup session, you'll get:

  1. Expert design insight tailored to your goals and audience
  2. Creative direction to help you start visualising your idea
  3. Clear next steps on how to bring your brand, website or product to life

We’ll bring ideas to the table — and if you like what you see, we’ll take it from there.

You can also get in touch at hello@shoreditchdesignstudio.com.au; Or give us a ring at 1800 979 771

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