Designing for scale with the effective weight loss programme, Jane Plan
Overview
Jane Plan is a meal plan subscription service for those looking to lead healthier lives. Their core mission is to make eating healthy and losing weight as easy and delicious as possible - no meal preparation required. We worked with founder Jane Michell and her team to refresh their online presence, bringing a modern UI touch to their marketing pages and subscription purchase approach.
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"Shoreditch have been working with us at Jane Plan for several weeks now and we are THRILLED with the results. Their design skills, UX competency and tech know - how has been an absolute eye-opener, we are delighted with the work they are doing and there is plenty more in the pipeline. Thank you guys for the hard work - couldn't be happier."
Our design thinking
With complex purchase and subscription flows, this was a heavy UX process that required researching dozens of competitors and e-commerce best practices. We wanted to take the complexity out of starting a new meal subscription. We also optimised the UI with an update on the brand colours and refinement of typography and components.
Finished product
Still in progress, we are working alongside the Jane Plan development team to deliver a complete overhaul of their digital offering with the end goal of boosting conversion site-wide. If your existing development team needs assistance with design to take your company to the next level, get in touch to find out more about how we could help.
Bring Your Idea to Life — Complimentary Design Session (Valued at $500)
Let’s explore your project, share relevant work, and discuss how we can help. In this mockup session, you'll get:
- Expert design insight tailored to your goals and audience
- Creative direction to help you start visualising your idea
- Clear next steps on how to bring your brand, website or product to life
We’ll bring ideas to the table — and if you like what you see, we’ll take it from there.
You can also get in touch at hello@shoreditchdesignstudio.com.au; Or give us a ring at 1800 979 771
