
Overview
We designed, launched and eventually sold our very own fitness app. Created in 2017 with the idea of giving competitive tracking features to HIIT and strength-building workouts.




“A great app for fitness tracking and competing with my friends!”
Our design thinking
Inspired by social media apps we wanted to create a community environment built on friendly competition and encoragement in the fitness world. Designing both for dark and light modes we created hundreds of colourful posting templates to bring variance to the app when users post content.
Finished product
Before being acquired in 2020, Tona had over 100,000 users and had recorded millions of calories being sweated out.





Bring Your Idea to Life — Complimentary Design Session (Valued at $500)
Let’s explore your project, share relevant work, and discuss how we can help. In this mockup session, you'll get:
- Expert design insight tailored to your goals and audience
- Creative direction to help you start visualising your idea
- Clear next steps on how to bring your brand, website or product to life
We’ll bring ideas to the table — and if you like what you see, we’ll take it from there.
You can also get in touch at hello@shoreditchdesignstudio.com.au; Or give us a ring at 1800 979 771






